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How a Small Business Website Gets Built, Step by Step

By Kurt Francisco Pavia, founder of 11:11 Websites · Updated October 23, 2026

A good small business website follows a simple path. Here is how we do it at 11:11 Websites, and what you can expect at each step from any good web designer.

1. Pick a package and a style

Choose what customers should do on your site: read and call (One Page), explore several services (Starter), book or request quotes (Business), or buy products (Store). Then pick a sample style you like.

2. Send your brief

A short guided form: what you do, who for, your services, service area, hours and how customers should reach you. Natural answers are fine; we turn them into clear copy.

3. Confirm scope and price

We confirm the pages, features and price in writing before any payment. You pay through a secure Stripe link.

4. We write and build

We write the words from your answers, build the site in your chosen style, set up search basics (titles, descriptions, business details for Google) and add your free AI chat agent.

5. Review on your phone

You check the site on your own phone and computer, then send your changes in your included revision round.

6. Launch

When it looks right, you approve that exact version and we publish it on your domain, with hosting included.

7. The first year

Use your included updates for new photos, services or hours. Your package renews at the same yearly price, and you keep your website files.

What to prepare before you start

What makes a small business website work

Clear words beat fancy effects. The first screen should say what you do and where, and offer an easy way to call, text or request a quote. Every service deserves a short, specific description. Real photos and real reviews build trust. And the whole site must be fast and easy to use on a phone, because that is where most local customers look.

After launch

Connect your website to your Google Business Profile, ask happy customers for reviews, and keep your hours and services current. Your included updates cover small changes like new photos or a new service.

Questions

How long does a small business website take?

It depends on the package and how quickly the brief and photos arrive. We confirm the timing when we confirm your scope and price.

Do I need photos and a logo first?

No. You can start without them. Use only images you own or have permission to use.

How 11:11 Websites can help

Choose the next step for your business

All four packages include domain registration or connection and hosting for one year, and renew at the same annual package price: One Page $99/year, Starter $396/year, Business $639/year and Store $936/year. Explore our owned portfolio projects.